The IAP Approach™
A proprietary method built for companies seeking more than just insurance transactions.
Who We Work With
The IAP Approach™ is designed for companies that:
Are complex enough to benefit from formal risk management
Looking for a partner with expertise to lead risk management
Have an operational leadership teams who understand the importance of planning
Have outgrown the traditional insurance broker model
Experiencing Rapid growth and in need of risk structure to enable
HK Henderson steps into that gap as your outsourced risk manager, aligning with your business on strategy—not just insurance.
A Different Approach to Risk
We first seek to understand your business. Our advisors take the time to learn your strategy, operations, people, industry, and goals, before any coverage discussion begins.
Insight-Driven Approach
Our deep understanding of your business results in stronger recommendations and more meaningful conversations about your risk profile.
Annual Risk Management Plans
A tangible deliverable you can use to manage and reduce risk over the coming years ahead.
The IAP Process
Identify
Understanding the Big Picture
In the Identify meeting, our advisors dive deep into your business’s direction.
Current results and long-term objectives
Obstacles and opportunities
Hidden risks and operational constraints
Areas of strength
Outcome: A prioritized list of key risk areas that could impact your success— both insurable and non-insurable.
Assess
Analyzing and Quantifying Risk
We conduct a thorough audit of your current risk profile, analyzing each identified risk area in terms of likelihood and potential impact.
Hazard Risk
Affects your day to day exposures.
Business Risk
Affects your business’s short term viability.
Strategic Risk
Succession, market changes, regulatory shifts.
Outcome: Make risk visible, concrete, and manageable.
Prioritize
Building the Annual Plan
We work collaboratively with you to prioritize actions, focusing on risks that are more likely and most impactful.
The Annual Risk Management Plan outlines what needs to happen over the next 12 months:
Coverage changes
Prevention strategies
Operational improvements
Education initiatives
Outcome: A co-created, executable plan for the following 12 months to reduce your overall cost of risk.
Implement & Review
Structured Onboarding & Ongoing Partnership
The plan is not shelved, it is executed. We support implementation through:
Regular touchpoints
Claims advocacy
Renewal strategies
Risk mitigation follow-up
Industry benchmarking
Outcome: Risk management becomes a strategic rhythm supporting your long term success.
What You Gain
Trusted Advisor
A team of specialists embedded with your company
Annual Strategy
A collaborative roadmap that informs decisions and actions
Results Driven
Stronger underwriter confidence leads to improved terms at renewal
Confidence, Not Comfortable
Navigate uncertainty and opportunity with greater clarity
A Better Approach to Risk
Traditional Broker Model
Reacts to problems after they occur
Competes primarily on price
Focuses on insurance transactions
Limited understanding of your business
Annual renewal surprises
The IAP Approach™
Proactively manages risk
Measures results and evolves the plan
Aligns with your business strategy
Deep understanding of your operations
Predictable, strategic renewal process
Your business deserves
a strategic partner
If this sounds different from your experience with insurance,
it’s time to speak with one of our Advisors.